GetMessageCampaignInsights

Updated at:

Queries budget metrics.

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RAM authorization

The table below describes the authorization required to call this API. You can define it in a Resource Access Management (RAM) policy. The table's columns are detailed below:

  • Action: The actions can be used in the Action element of RAM permission policy statements to grant permissions to perform the operation.

  • API: The API that you can call to perform the action.

  • Access level: The predefined level of access granted for each API. Valid values: create, list, get, update, and delete.

  • Resource type: The type of the resource that supports authorization to perform the action. It indicates if the action supports resource-level permission. The specified resource must be compatible with the action. Otherwise, the policy will be ineffective.

    • For APIs with resource-level permissions, required resource types are marked with an asterisk (*). Specify the corresponding Alibaba Cloud Resource Name (ARN) in the Resource element of the policy.

    • For APIs without resource-level permissions, it is shown as All Resources. Use an asterisk (*) in the Resource element of the policy.

  • Condition key: The condition keys defined by the service. The key allows for granular control, applying to either actions alone or actions associated with specific resources. In addition to service-specific condition keys, Alibaba Cloud provides a set of common condition keys applicable across all RAM-supported services.

  • Dependent action: The dependent actions required to run the action. To complete the action, the RAM user or the RAM role must have the permissions to perform all dependent actions.

Action

Access level

Resource type

Condition key

Dependent action

cams:GetMessageCampaignInsights

get

*All Resource

*

None None

Request parameters

Parameter

Type

Required

Description

Example

CustSpaceId

string

Yes

The space ID or instance ID of the ISV sub-customer. This is the channel ID, which can be viewed on the Channel Management page.

cams-x**

PageId

string

Yes

The page number to query.

323**

AdAccountId

string

Yes

The Meta ad account ID.

23***

CampaignId

string

Yes

The budget ID.

23**

Response elements

Element

Type

Description

Example

object

AccessDeniedDetail

string

The details about the access denial.

None

Message

string

The error message.

OK

RequestId

string

The request ID.

s39**

Data

array<object>

The returned data object.

object

The returned data.

MarketingMessagesLinkBtnClick

string

The number of times users clicked or tapped within marketing messages, directing them to on-Meta or off-Meta destinations specified by the advertiser. This metric does not include messages sent to Europe, Argentina, Türkiye, South Korea, or Japan.

268

MarketingMessagesSpend

string

The total amount spent on a messaging campaign, message set, or message over the entire delivery period.

38.87

MarketingMessagesDelivered

string

The number of messages that the business sends to users and that are successfully delivered. Some messages may not be delivered, for example, when the user's device is unavailable. This metric does not include messages delivered to Europe or Japan. In some cases, this metric may be an estimate, and its value may differ from the data shown on your billing statement because of minor differences in the data processing procedure, resulting in data inconsistency.

2755

DateStop

string

The end date in the format of YYYY-MM-DD.

2025-07-29

MarketingMessagesReadRate

string

The number of read messages divided by the number of delivered messages. The read status of some messages may not be captured, for example, when a customer disables read receipts. This metric does not include messages sent to Europe or Japan.

79.419238

MarketingMessagesCostPerDelivered

string

The average cost per delivered message.

2755

DateStart

string

The start date in the format of YYYY-MM-DD.

2025-07-01

MarketingMessagesDeliveryRate

string

The message delivery rate.

79.419238

MarketingMessagesLinkBtnClickRate

string

The percentage of delivered messages that received link clicks out of the total number of delivered messages. This metric does not include messages sent to Europe, Argentina, Türkiye, South Korea, or Japan.

79.419238

MarketingMessagesCostPerLinkBtnClick

string

The average cost per message link click. This metric does not include messages sent to Europe, Argentina, Türkiye, South Korea, or Japan.

268

Code

string

The request status code. Valid values:

  • OK: The request was successful.

  • For other error codes, refer to Error codes.

OK

Success

boolean

Indicates whether the operation was successful. Valid values:

  • true: The operation was successful.

  • false: The operation failed.

true

Examples

Success response

JSON format

{
  "AccessDeniedDetail": "None",
  "Message": "OK",
  "RequestId": "s39**",
  "Data": [
    {
      "MarketingMessagesLinkBtnClick": "268",
      "MarketingMessagesSpend": "38.87",
      "MarketingMessagesDelivered": "2755",
      "DateStop": "2025-07-29",
      "MarketingMessagesReadRate": "79.419238",
      "MarketingMessagesCostPerDelivered": "2755",
      "DateStart": "2025-07-01",
      "MarketingMessagesDeliveryRate": "79.419238",
      "MarketingMessagesLinkBtnClickRate": "79.419238",
      "MarketingMessagesCostPerLinkBtnClick": "268"
    }
  ],
  "Code": "OK",
  "Success": true
}

Error codes

See Error Codes for a complete list.

Release notes

See Release Notes for a complete list.