Telegram channel

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Integrate Telegram with Chat App Message Service to reach international users through private chats, groups, channels, and bots.

Overview

Telegram is a global messaging app with over 900 million monthly active users in India, Indonesia, Brazil, Russia, and other markets. After integration, you can use private chats, groups, channels, and bots to send text, images, videos, files, and other message types.

Benefits

Benefit

Description

Global market coverage

Reach users across multiple countries and regions.

Multi-scenario communication

Private chats, groups, channels, and bots for different communication needs.

Automated integration

Use the Bot API for automated replies, push notifications, and interactive menus.

Rich media messages

Send text, images, videos, files, locations, contacts, and stickers with buttons and interactive components.

Community management

Groups for long-term engagement, channels for announcements. Combine with bots for flexible workflows.

Use cases

Scenario

Description

International customer communication

Use private chats for pre-sales consulting, post-sales support, and inquiries.

Community management

Create and manage member groups, event groups, or project discussion groups.

Announcement and content distribution

Broadcast brand announcements, product updates, and event notifications through channels.

Marketing and conversion

Use bots with interactive buttons for event registration, user acquisition, and lead generation.

Get started

  1. Sign up for an Alibaba Cloud account and complete real-name verification.

  2. Activate Chat App Message Service.

  3. Create and manage a Telegram channel in the Chat App Message Service console.

  4. Create a Telegram bot and connect it to the channel. For more information, see Manage Telegram bots.

Usage notes

  • Messaging habits differ by country and region. Validate Telegram as the primary channel for your target market before integration.

  • Private chats, groups, and channels have different capabilities. Plan your strategy for each type separately.

  • Bot capabilities are subject to Telegram platform rules and may vary by scenario.

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