Brand Databank is also known as Data Bank.
You can use all three push methods to target users based on 10 types of IDs: mobile numbers, email addresses, MAC addresses, IMEIs, IDFAs, IMSIs, OAIDs, Taobao IDs, Taobao nicknames, and Taobao OUIDs. However, Taobao OUIDs can be used only for audience pushes.
Audience push: Pushes the ID fields of an audience to Data Bank, either periodically or as a one-time task.
User tag dataset push: Pushes the ID fields and enumeration tag fields of a user tag dataset to Data Bank as a one-time task.
AIPL model push: Pushes the ID fields of an AIPL model to Data Bank daily.
All three push types send ID fields to Data Bank. The following ten types of IDs are supported: phone number, email address, MAC address, International Mobile Equipment Identity (IMEI), identifier for advertisers (IDFA), International Mobile Subscriber Identity (IMSI), Open Anonymous Device Identifier (OAID), Taobao ID, Taobao nickname, and Taobao OUID. Taobao OUID can be used only for audience push.
To configure and use a Data Bank push, follow these steps:
Obtain a Data Bank token.
Bind a Data Bank account.
(Optional) Set the maximum number of concurrent pushes to Data Bank for the workspace. For more information, see Space System Settings.
Configure a push for an audience, tag, or AIPL model.
On the push history page, verify that the push was successful.
Log in to Data Bank and use the pushed data.