Create a push task to send an audience to the Ocean Engine ad platform.
Procedure
Go to Workspace Management > User Marketing > Ad Marketing > Ocean Engine and click Create Push Task.
Configure the parameters as described in the following table.
Parameter
Description
Task Name
Enter a name for the task. This name helps you identify the purpose of the task.
Select Audience
Select the audience to push to Ocean Engine. The corresponding ID type and quantity are displayed below.
Make sure that the ID type and its encryption method are supported. Supported formats include International Mobile Equipment Identity (IMEI) (plain text/MD5), identifier for advertisers (IDFA) (plain text/MD5), phone number (plain text/SHA256), and Open Anonymous Device Identifier (OAID) (plain text/MD5). Otherwise, the push may fail.
Associate Sub-campaign
Select a main campaign, and then select one or more sub-campaigns under it to associate with the task. Independent sub-campaigns are listed under - at the end of the main campaign list. For more information about campaigns, see the Marketing Campaign document.
AES Encryption
Select whether the IDs are encrypted using AES.
If the IDs are AES-encrypted, they must be decrypted before being pushed. Decryption requires an AES key. For information about how to configure an AES key, see Organization Settings.
Select Account
Select one or more Ocean Engine accounts to which the audience will be pushed. If you select multiple accounts, the audience is pushed to all of them simultaneously.
Expand Audience
The default value is No.
NoteAudience expansion is no longer supported. This feature previously created a new audience after the original audience was pushed to Ocean Engine. The new audience was generated by applying a look-alike model to the original audience and expanding it to a specified size. This process did not affect the original audience.
Name After Push
Enter the name for the audience as it will appear in Ocean Engine after the push. This name helps you identify the audience.
Description After Push
Enter the description for the audience as it will appear in Ocean Engine after the push.
Click Submit Push Task to start the push.
Log in to Ocean Engine and go to the Asset > Custom Audience Package > Audience List page to view the pushed audience.