Miniapp preset dashboard

更新时间:
复制 MD 格式

Quick Tracking provides eight preset system dashboards for miniapp applications, covering overall trends, user acquisition, retention, device terminals, page views, and custom events.

The eight preset dashboards are Overall trend, Time-based insights, New users, Active users, Retained users, Device terminals, Page list, and Custom events. All preset dashboards are marked as system-created. The following sections describe the data metrics and calculation methods for each dashboard.image.png

Overall trend

The Overall trend dashboard includes 10 reports that provide a quick overview of your application's key data. The calculation methods for the main reports are explained below.

Active devices and accounts

  • The number of devices and accounts with any recorded behavior during the selected time period.

  • Period-over-period and same-period comparison calculations are performed as follows.

Period-over-period change = (Current value - Previous value) / Previous value

Same-period comparison = (Current value - Value from the same period in the previous cycle) / Value from the same period in the previous cycle

Current time granularity

Period-over-period

Same-period comparison

Hourly

Compared to the previous hour

Compared to the same hour yesterday

Daily

Compared to the previous day

Compared to the same day last week

Weekly

Compared to the previous week

Compared to the previous month

Monthly

Compared to the previous month

Compared to the same month last year

image.png

Key behavior count

  • Page view count: The number of times a page view event was triggered on a device within the selected time period.

  • Control exposure count: The number of times a control exposure event was triggered on a device within the selected time period.

  • Control click count: The number of times a control click event was triggered on a device within the selected time period.

  • Custom event count: The number of times an event was triggered on a device where the system property `event type` is `custom event` within the selected time period.image.png

Key metric trends

  • Application launch count: The number of times the application was launched on a device within the selected time period.

  • New device count: The number of unique devices that triggered any event within the selected time period and were launched for the first time.

  • Active device count: The number of unique devices that triggered any event within the selected time period.

  • New account count: The number of unique accounts that triggered any event within the selected time period and had their first logon.

  • Active account count: The number of unique accounts that triggered any event within the selected time period.

  • Average session duration (minutes): The average duration of application exit events, divided by 60.

  • Average session duration per device (minutes): The total duration of application exit events divided by the number of unique devices for those events (where duration is greater than 0), then divided by 60.

  • Average launches per device: The average number of application launches per device ID during the selected time period.

image.png

TOP 10 page views | Device count

  • Event code: The event code for a page view event triggered by a user within the selected time period. If an event name is provided, the name is displayed. Otherwise, the event code is displayed.

  • Device count: The number of devices that triggered a page view event within the selected time period.image.png

TOP 10 control clicks | Device count

  • Control name: The event code for a control click event triggered within the selected time period. If an event name is provided, the name is displayed. Otherwise, the event code is displayed.

  • Device count: The number of devices that triggered a control click event within the selected time period.image.png

TOP 10 custom events | Device count

  • Event code: The event code for any event where the `event type` system property is `custom event`, triggered within the selected time period. If an event name is provided, the name is displayed. Otherwise, the event code is displayed.

  • Device count: The number of devices that triggered a custom event within the selected time period.image.png

New/Active device | Access retention

The retention analysis includes two reports that help you understand overall user engagement and new user acquisition quality.image.png

Active user retention

  • Active user count: The number of devices that launched the application on day T (or in week/month T).

  • Retention rate: (Number of users who were active on day T and also active on day T+N) / (Number of active users on day T) × 100%.

New user retention

  • New user count: The number of devices that launched the application for the first time on day T (or in week/month T).

  • Retention rate: (Number of new users from day T who were also active on day T+N) / (Number of new users on day T) × 100%.

Time-based insights

The Time-based insights dashboard includes four reports that help you analyze user activity and application behavior at specific time granularities.

New and active trends

  • Application launch count: The number of times the application was launched on a device within the selected time period.

  • New device count: The number of unique devices that triggered any event within the selected time period and were launched for the first time.

  • Active device count: The number of unique devices that triggered any event within the selected time period.

  • New account count: The number of unique accounts that triggered any event within the selected time period and had their first logon.

  • Active account count: The number of unique accounts that triggered any event within the selected time period.image.png

Key behavior count

  • Page view count: The number of times a page view event was triggered on a device within the selected time period.

  • Control exposure count: The number of times a control exposure event was triggered on a device within the selected time period.

  • Control click count: The number of times a control click event was triggered on a device within the selected time period.

  • Custom event count: The number of times an event was triggered on a device where the system property `event type` is `custom event` within the selected time period.image.png

New vs. old device | Active trend comparison

  • Application launch count: The number of times an application launch event was triggered on a device within the selected time period.

  • Active device count: The number of times any event was triggered on a device within the selected time period.

  • New device count: The number of devices that launched the application for the first time within the selected time period.image.png

TOP 10 behavior events | Device count

  • Event code: The event code for any preset system event triggered by a user within the selected time period. If an event name is provided, the name is displayed. Otherwise, the event code is displayed.

  • Device count: The number of devices that triggered a page view event within the selected time period.

image.png

New users

The New users dashboard includes nine reports that help you track new user acquisition trends and identify popular behaviors among new users.

New devices and accounts | Last 7/30 days

  • The number of new devices and accounts within the last 7 or 30 days.

  • Period-over-period and same-period comparisons are calculated as follows.

Period-over-period change = (Current value - Previous value) / Previous value

Same-period comparison = (Current value - Value from the same period in the previous cycle) / Value from the same period in the previous cycle

Current time granularity

Period-over-period

Same-period comparison

Hourly

Compared to the previous hour

Compared to the same hour yesterday

Daily

Compared to the previous day

Compared to the same day last week

Weekly

Compared to the previous week

Month-over-Month (Stacked)

Monthly

Compared to the previous month

Compared to the same month last year

  • New account count: The number of unique accounts that triggered any event within the last 7 or 30 days and had their first logon.

  • New device count: The number of unique devices that triggered any event within the last 7 or 30 days and were launched for the first time.image.png

New user trend and percentage

  • New device count: The number of unique devices that triggered any event within the selected time period and were launched for the first time.

  • New device percentage: (The unique count of devices with a first-day launch that triggered any event) / (The unique count of all device IDs that triggered any event) within the selected time period.

  • New account count: The number of unique accounts that triggered any event within the selected time period and had their first logon.

  • New account percentage: (The unique count of account IDs with a first-day logon that triggered any event) / (The unique count of all account IDs that triggered any event) within the selected time period.image.png

TOP 10 page views | New device count

  • Event code: The event code for any preset system event triggered by a user within the selected time period. If an event name is provided, the name is displayed. Otherwise, the event code is displayed.

  • New device count for page views: The number of unique new devices that triggered a page view within the selected time period.image.png

TOP 10 control clicks | New device count

  • Control event code: The event code for any preset system event triggered by a user within the selected time period. If an event name is provided, the name is displayed. Otherwise, the event code is displayed.

  • New device count: The number of unique new devices that triggered a control click event within the selected time period.image.png

TOP 10 custom events | New device count

  • Event code: The event code for any event where the `event type` system property is `custom event`, triggered within the selected time period. If an event name is provided, the name is displayed. Otherwise, the event code is displayed.

  • New device count: The number of unique new devices that triggered a custom event within the selected time period.image.png

New device | Access retention

  • Analysis entity: Device ID

  • New device count: The number of devices that launched the application for the first time on day T (or in week/month T).

  • Retention rate: (Number of new users from day T who were also active on day T+N) / (Number of new users on day T) × 100%.

image.png

Active users

The Active users dashboard includes ten reports that help you analyze active user engagement, session duration, visit frequency, landing pages, and scenario sources.

Active devices and accounts | Last 7/30 days

  • The number of new devices and accounts within the last 7 or 30 days.

  • Period-over-period and same-period comparisons are calculated as follows.

Period-over-period change = (Current value - Previous value) / Previous value

Same-period comparison = (Current value - Value from the same period in the previous cycle) / Value from the same period in the previous cycle

Current time granularity

Period-over-period

Same-period comparison

Hourly

Compared to the previous hour

Compared to the same hour yesterday

Daily

Compared to the previous day

Compared to the same day last week

Weekly

Compared to the previous week

Compared to the same week last month

Monthly

Compared to the previous month

Compared to the same month last year

  • Active account count: The number of unique accounts that triggered any event within the last 7 or 30 days.

  • Active device count: The number of unique devices that triggered any event within the last 7 or 30 days.image.png

Key active user metrics

  • Active device count: The number of unique devices that triggered any event within the selected time period.

  • Active account count: The number of unique accounts that triggered any event within the selected time period.

  • Average session duration (minutes): The average duration of application exit events, divided by 60.

  • Average session duration per device (minutes): The total duration of application exit events divided by the number of unique devices for those events (where duration is greater than 0), then divided by 60.

  • Average number of launches per device: The average number of application launches per device within the selected time period.image.png

Key active user metrics | Last 30 days

  • Active device count: The number of unique devices that triggered any event within the last 30 days.

  • Active account count: The number of unique accounts that triggered any event within the last 30 days.

  • Average session duration (minutes): The average duration of application exit events within the last 30 days, divided by 60.

  • Average session duration per device (minutes): The total duration of application exit events within the last 30 days divided by the number of unique devices for those events (where duration is greater than 0), then divided by 60.

  • Average launches per device: The average number of times the application is launched on a device in the last 30 days.image.png

Visit day distribution | Active device count

  • Visit day distribution: The distribution of days on which any event was triggered within the selected time period.

  • Active device count: The number of active devices that triggered any event within the selected time period.image.png

Landing page distribution | Application launch device count

  • Landing page distribution: The property value of the system property `page code` within the selected time period.

  • Application launch device count: The number of unique devices that launched the application within the selected time period.image.png

Scenario source | Active device count

  • Scenario source: The property value of the system property `scenario source` within the selected time period.

  • Active device count: The number of active devices that triggered any event within the selected time period.image.png

Scenario source | User activity details

  • Scenario source: The property value of the system property `scenario source` within the selected time period.

  • Platform: The property value of the system property `platform` within the selected time period.

  • Active device count: The number of unique devices that triggered any event within the selected time period.

  • Active account count: The number of unique accounts that triggered any event within the selected time period.

  • Average dwell time per device: The total duration of application exit events divided by the number of unique devices for those events, then divided by 60.image.png

Retained users

The Retained users dashboard includes two retention analysis reports for new and active users.

New device | Access retention

  • Analysis entity: Device ID

  • Access retention: Compares the initial behavior "any event" with the subsequent behavior "any event" within the selected time period.

  • New devices: The number of devices that launched the application for the first time on day T (or in week/month T).

  • Retention rate: (Number of new users from day T who were also active on day T+N) / (Number of new users on day T) × 100%.image.png

Active device | Access retention

  • Active devices: The number of devices that launched the application on day T (or in week/month T).

  • Retention rate: (Number of users who were active on day T and also active on day T+N) / (Number of active users on day T) × 100%.image.png

Device terminals

The Device terminals dashboard includes five reports that break down active device counts by operating system, OS version, resolution, device brand, and device model.

Operating system | Active device count

  • Operating system: The property value of the system property `operating system` within the selected time period.

  • Active device count: The number of active devices that triggered any event within the selected time period.image.png

Operating system version | Active device count

  • Operating system version: The property value of the system property `operating system version` within the selected time period.

  • Active device count: The number of active devices that triggered any event within the selected time period.image.png

Resolution | Active device count

  • Resolution: The property value of the system property `resolution` within the selected time period.

  • Active device count: The number of active devices that triggered any event within the selected time period.image.png

Device brand | Active device count

  • Device brand: The property value of the system property `device brand` within the selected time period.

  • Active device count: The number of active devices that triggered any event within the selected time period.image.png

Device brand and model | Active device count

  • Device brand and model: The property value of the system property `device brand and model` within the selected time period.

  • Active device count: The number of active devices that triggered any event within the selected time period.image.png

Share referral

The Share referral dashboard includes four reports that track sharing activity, new user acquisition from shares, and referral details by page.

Key share referral metrics

  • Sharing device count: The number of unique users who shared from the miniapp within the selected time period. Users are deduplicated using the `openid` uploaded by the developer.

  • Share count: The number of times the share function was triggered from the miniapp within the selected time period.

  • Referral device count: The number of devices that launched the miniapp from a one-on-one or group chat within the selected time period. The chat type is identified by the official scenario value of the miniapp platform.

  • New user acquisition via referral count: The number of devices that launched the miniapp for the first time from a one-on-one or group chat within the selected time period. The chat type is identified by the official scenario value of the miniapp platform.image.pngFor more information about the meaning of each scenario source, see the official documentation for the miniapp platform.

TOP 10 shared pages | Sharing device count

  • Shared page: The page from which the share button was triggered within the selected time period.

  • Sharing device count: The number of unique users who shared from the miniapp within the selected time period. Users are deduplicated using the `openid` uploaded by the developer.image.png

TOP 10 referral pages | Referral device count

  • Referral page: The page that was shared by clicking the share button within the selected time period.

  • Referral device count: The number of devices that launched the miniapp from a one-on-one or group chat within the selected time period. The chat type is identified by the official scenario value of the miniapp platform.image.png

Shared page | Share referral details

  • Page code: The property value of the system property `page code` where the share button was triggered within the selected time period.

  • Sharing device count: The number of devices that triggered a share within the selected time period.

  • Share count: The number of times the share button was triggered within the selected time period.

  • Referral devices: The number of devices that launched the miniapp from a one-on-one or group chat within the selected time period. The chat type is identified by the official scenario value of the miniapp platform.

  • New user acquisition via referral count: The number of devices that launched the miniapp for the first time from a one-on-one or group chat within the selected time period. The chat type is identified by the official scenario value of the miniapp platform.image.png

Page list

The Page list dashboard shows user counts and view counts for all pages in your application.

  • Page name: The name corresponding to the page code entered on the Collection Management platform. If no name is provided, the code is displayed.

  • Page code: The code reported for the page view event. This code corresponds to the `page_name` field in the SDK message.

  • Viewing device count: The number of unique devices that triggered page view events.

  • View count: The number of logs that are reported for page view events.image.png

Custom events

The Custom events dashboard shows user counts and trigger counts for all custom events in your application.

  • Event name: The name corresponding to the event code entered on the Collection Management platform. If no name is provided, the code is displayed.

  • Event code: The event code reported for this event. This code corresponds to the `ID` field in the SDK message.

  • Triggering user count: The number of unique devices that triggered this event.

  • Trigger count: The number of logs that are reported for this event.image.png