Email Tracking

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Email Tracking lets you confirm whether a recipient has opened a sent email — not just whether it was delivered. Use it to time follow-ups accurately and evaluate the reach of your outbound communications.

Note

This feature is available only in the AI Advanced Edition. For details about version differences, see Alibaba Mail Edition Description.

Use cases

  • Sales follow-up: After sending a proposal or quote, confirm whether the customer has opened the email to choose the right moment for a follow-up call.

  • Recruiting: After sending an interview invitation or job offer, verify that the candidate has received and opened the message before following up.

  • Marketing campaigns: Track open rates for event invitations and newsletters to measure content effectiveness.

Enable and track an email

  1. In the lower-right corner of the compose page, click Email Tracking.

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  1. Confirm that Email Tracking is enabled and all other information is correct, then click Send.

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  1. After sending, go to the Sent folder. The email appears with the status Sent, Tracking Reads, which means tracking is active and waiting for the recipient to open the email. Click the status to view details.

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Refresh the page to update the read status. From the details panel, view the First Read Time and export the tracking data.

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Note

Tracking results are for reference only and may not be fully accurate. Common reasons include: the recipient's email client blocks tracking images, a preview pane triggers an open event before the email is actually read, or the same tracking image loads multiple times due to server behavior.