Marketing Account Management

Different channels use one of the following authorization methods:

• Brand Data Engine: Authorize in Quick Audience. Approval is required.

• Baidu Marketing: Authorize directly in Quick Audience.

• UMeng Push, Damengpan, U-Oplus, Ocean Engine, Tencent Ad, WeChat Official Accounts (including Subscription Accounts and Service Accounts), WeCom, and Douyin: You are redirected to the respective channel for authorization.

Authorization flow

• Go to Workspace > Configuration Management > Marketing Configuration > Marketing Accounts. Then, click Authorize Account.

• From the Account Type drop-down list, select the channel. Click OK to submit the authorization request.

  

The following sections describe each method.

Brand Data Engine account authorization

To authorize Brand Data Engine accounts in Quick Audience:

1. From the Account Type drop-down list, select Brand Data Engine. Click OK.

   

2. In the dialog box, enter the Brand Owner Name, Brand Name, Account, and Token for the Brand Data Engine. For more information, see Obtain a data engine token.

   

3. Click Submit Request. The account is added to the list of authorized accounts with the status Pending Approval.

   If the request is approved, the status changes to Authorized. If the request is rejected, the status changes to Approval Rejected.

   

   Note

   • The request is approved by an organization administrator or a workspace administrator. For more information, see Notifications.

   • You can view the request status and cancel the request in Message Hub > My Requests. For more information, see Approval.

Baidu Marketing account authorization

To authorize Baidu Marketing accounts directly in Quick Audience:

1. From the Account Type drop-down list, select Baidu Marketing. Click OK.

   

2. In the dialog box, enter the account, password, and permission code for Baidu Marketing.

   

3. Click OK to complete the authorization. The account is added to the list of authorized accounts with the status Authorized.

   

Redirect to a channel for account authorization

For UMeng Push, Damengpan, U-Oplus, Ocean Engine, Tencent Ad, WeCom, WeChat Official Accounts (including Subscription and Service Accounts), WeChat Mini Programs, Douyin, and bilibili, you are redirected to the channel to complete authorization.

Procedure:

1. From the Account Type drop-down list, select the channel you want to authorize. Click OK.

   

2. You are redirected to the channel's logon page. Log on to complete the authorization. If the page does not open, check whether your browser is blocking pop-up windows.

3. After the authorization is successful, return to Quick Audience and click "Authorization Successful". The system then retrieves the authorization information and adds the account to the list. If the authorization fails, click "Authorization Failed" to try again.

   

   Note

   • For WeChat Official Accounts, you must complete the account verification on WeChat. Otherwise, you cannot use the User Marketing features.

   • For Tencent Ad, authorization with a WeChat account might fail in the following cases. Authorize with a QQ account instead.

     • Authorization for WeCom Official Accounts is not enabled.

     • You registered for Tencent Ad with a QQ account and later linked a WeChat account.

   • For Damengpan, log on with your main Taobao account when redirected. Then, link the shops and brands under that account. For more information, see Bind Damengpan.

WeCom account authorization

WeCom account authorization requires additional configuration by the Quick Audience product and research team. The procedure is as follows:

1. From the Account Type drop-down list, select WeCom. Click Next.

   

2. In the dialog box, enter the Corp ID, Corp Name, Corp Secret, Trusted Domain Name, Trusted IP, Token, and EncodingAESKey. If you do not have a trusted domain name or IP address, contact the Quick Audience product and research team for assistance. For more information, see WeCom Authorization Configuration Guide.

   

3. Contact the Quick Audience product and research team to complete the remaining configuration.

Account Management

After you authorize an account, you can reauthorize it or delete the authorization:

• Reauthorize: If the account status is Abnormal, you cannot use related features. Click Reauthorize to authorize the account again. The process is the same as the initial authorization.

• Delete Authorization: If you no longer use the account, click Delete. After you confirm, the account authorization is deleted. Previously retrieved data is not affected.

FAQ