Alibaba Cloud Blockchain as a Service (BaaS) applies to a broad range of enterprise use cases: product traceability, data asset transactions, supply chain financing, digital content ownership, charity, letters of credit, asset securitization, asset custody, energy and chemical trading, real estate transactions and leasing, and digital identity.
The following three scenarios illustrate how BaaS addresses common enterprise challenges.
Supply chain: product traceability
The problem: In conventional retail supply chains, product origin and handling information is not shared across participants. When a quality or safety issue occurs, tracing the affected product back to its source—or identifying the responsible party—is slow and unreliable. Supply chain records are also vulnerable to counterfeiting and tampering.
How BaaS helps: BaaS establishes a tamper-resistant shared transaction history that every participant in the supply chain confirms and writes to. No single party can alter the record after the fact.

Key advantages:
Tamper-resistant records: Source information is confirmed by all supply chain participants and cannot be modified after entry.
Consumer-facing auditability: Consumers can query the complete transaction history of a product, meeting regulatory and policy requirements.
Anti-counterfeiting integration: BaaS combines with anti-counterfeiting and digital technologies to deliver end-to-end traceability across multiple commodity types.
Finance: supply chain financing
The problem: In conventional financing models, the credit of enterprises cannot be shared securely among key enterprises and suppliers up and down the supply chain. This makes it difficult and inefficient for small and medium-sized enterprises (SMEs) to secure funding. Siloed supply chain data causes settlement delays—for example, poor instrument negotiation extends payment cycles and ties up working capital.
How BaaS helps: BaaS enables key financial data—receivables and payables—to be shared securely among suppliers, dealers, and financial institutions, while keeping private data protected.

Key advantages:
Selective data sharing: Transaction data is shared across enterprises while private data remains protected.
Automated fund clearing: Smart contracts handle fund clearing and the circulation of corporate bonds automatically, removing manual bottlenecks.
Faster capital flow: Streamlined settlement removes payment delays and improves the efficiency of capital flow.
Insurance: mutual insurance
The problem: Mutual insurance pools a group of members into a shared risk pool—with no central trust authority. The key challenge is ensuring that insurance funds are managed in a financially fair and reasonable way that all members can verify.
How BaaS helps: BaaS establishes the flow of funds within the group, making the movement of money transparent and auditable without relying on a central administrator.

Key advantages:
Transparent fund flows: Every fund movement is recorded on-chain and visible to all members, building trust within the loosely affiliated group.
Tamper-proof disclosure: Information disclosure is tamper-proof, supporting better self-regulation.
Lower operating costs: Improved system availability and reduced management overhead lower the cost of running the mutual insurance model.