Publish a service-based product

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You deliver service-based products manually. Unlike other product types, they do not require technical integration. This topic describes how to publish a service-based product.

Procedure

  1. Log on to the ISV portal of Alibaba Cloud Marketplace.
  2. In the left-side navigation pane, choose Products > product management, and then click publish product in the upper-right corner.

  3. Follow the configuration wizard to enter the integration information.

    1. Enter the product integration information and click Next.

      Parameter

      Description

      Select integration type

      Click Service.

      Product name

      Enter a custom product name.

      Integration information

      Optionally, configure production notifications. If you enable this feature, you must provide a notification URL. For more information, see instance creation.

      (Optional) Select a delivery flow template

      We recommend using a public template. If the public templates are unsuitable, you can select and customize a private template. For more information about configuring templates in the Delivery Center, see the Delivery Center documentation.

    2. Enter the basic product information and click Next.

      Parameter

      Description

      Product video and images

      Upload images and videos for your product, such as usage scenarios or introductory content. This content appears at the top of the product details page. You must upload a minimum of one and a maximum of seven files. Your product will fail the review if its main images or videos are unclear.

      ● Image formats: JPG, JPEG, PNG, GIF, WEBP, and APNG. Images must have a 16:9 aspect ratio and be no larger than 5 MB. Images that are unclear due to incorrect dimensions will not be approved.

      ● Video formats: MP4 (H.264 encoded) and MOV. Videos must have a 16:9 aspect ratio and be no larger than 200 MB.

      ● The main product images must be relevant to the product. We recommend that you upload product usage pages or introductions. Do not upload only logos or names without descriptive context. Blur the faces of any recognizable people in images or videos before uploading.

      Product logo

      Optional transparent background: Upload a PNG file. Recommended size: 290px × 290px. Maximum size: 7.5 MB.

      Optional custom upload: Upload an image with a 1:1 aspect ratio. Recommended size: 310px × 310px. Maximum size: 7.5 MB.

      Product description

      Enter a brief description of your product. Alibaba Cloud Marketplace displays this information on the product list page. We recommend keeping the description under 300 characters.

      Product highlights

      Each highlight includes a Highlight Introduction (up to 8 characters) and a Highlight Description (up to 24 characters). Click + Add highlight to add more highlights, or click the delete icon to remove them. You must provide two to four highlights that differentiate your product.

      Product details

      Describe the services you provide, product features, and usage process. To add images to this section, drag them into the rich text editor.

      (Optional) Product version features and screenshots

      You can upload screenshots of your product for customer reference.

      (Optional) Product architecture diagram

      Upload a diagram that clearly shows the overall structure of your product and the relationships between its components. You can upload up to 8 images, each no larger than 5 MB. Supported formats: JPG, JPEG, PNG, GIF, WEBP, and APNG. Diagrams that are not clear will not be approved.

      (Optional) Live stream ID

      Enter the live stream ID to associate a live stream with your product. After you link them, the stream is displayed on your product details page. For more information, see Configure a live stream or video for a product.

      (Optional) Product qualification

      You can upload relevant certificates, such as intellectual property certificates, patents, or other special qualifications, to build customer trust. You can upload up to 6 files, each no larger than 2 MB.

      (Optional) Customer cases

      You can add success stories for your product. This information is displayed on the product details page.

      User guide

      Upload a user guide for the product. This document is a key factor in the product review. The guide must be a PDF file no larger than 10 MB.

      After-sales support scope

      Describe the level and hours of after-sales support you provide.

    3. Enter the business information for the product and click Next.

      Parameter

      Description

      (Optional) Service region

      Select whether your product supports specific service regions. If it does, customers can select their region when placing an order.

      (Optional) Product parameters

      • Delivery time: The approximate number of days for project delivery.

      • Warranty period: The number of days the warranty is valid after delivery.

      Note

      These timeframes are for reference only and are displayed on the product details page. They are not directly related to the durations specified in the delivery flow template.

      Product category

      Select the category for your product.

      Note

      You can select only from marketplaces where you have already onboarded.

      Custom tags

      Add tags that describe your product to help customers find it more easily.

      Product search engine optimization information

      Enter keywords and a description to optimize your product for search engines like Google.

    4. Enter the sales information for the product and click Next.

      Parameter

      Description

      Selling method

      Service-based products can be sold in two ways: one-time sale and subscription-based.

      • One-time sale: The service is provided once and does not involve future renewals.

      • Subscription-based: Customers pay on a recurring basis and receive renewal reminders before the subscription expires. Customers must renew to continue using the service. Note: Renewals extend the service term and only involve a renewal transaction; they do not trigger a new service process.

      Only for enterprise customers

      Specify whether only enterprise customers can purchase the product.

      Product specifications

      Configure the product specifications for the one-time sale or subscription-based selling method.

      For more information about billing configurations, see the Sales information configuration guide.

    5. Enter the product agreements and click Next.

      Parameter Description
      EULA Enter an End User License Agreement (EULA). This is a legal agreement between you and your customers. Customers must agree to this agreement before purchasing the product. You can use the EULA template provided by Alibaba Cloud Marketplace and modify it as required. You can also import a custom EULA template.
      Product Agreement Enter a product agreement as promoted.

Product review

After you enter all required information, the Alibaba Cloud Marketplace team reviews your product.

The review process for a service-based product focuses on a category review. The review team checks whether your delivery flow template is configured correctly.