Application statistical reports
CORE metrics
| Field | Type | Description |
|---|---|---|
pv | Integer | Search PV. Total number of search page views. |
uv | Integer | Search UV. Total number of unique visitors who performed a search. |
pvPerUv | Float | Average search PV per user. Calculated as total PV / total UV. |
ipv | Integer | Item Page View (IPV). Number of times a user clicks a result on the search results page. |
ipvUv | Integer | Number of users who clicked a result on the search results page. |
ctr | Float | Click-through rate (CTR). Calculated as IPV / PV. Measures the ratio of result clicks to search page views. |
zeroHitRate | Float | Zero-hit rate. Percentage of searches that returned no results. A high zero-hit rate indicates users are searching for content your index does not cover, or that queries need synonym or rewrite rules. |
top5PvCtr | Float | Click-through rate (CTR) of the top 5 results. |
STREAM traffic metrics
| Field | Type | Description |
|---|---|---|
pv | Integer | Search PV. Total number of search page views. |
uv | Integer | Search UV. Total number of unique visitors who performed a search. |
pvPerUv | Float | Average search PV per user. Calculated as total PV / total UV. |
exposuresCount | Integer | Number of exposures. |
queryEffectiveCount | Integer | Number of queries. |
queryPerUser | Float | Average number of queries per user. Calculated as total queries / total UV. |
queryDistinctCount | Integer | Number of distinct query strings submitted. |
hasClickPvRate | Float | Percentage of search PV with clicks. |
CLICK metrics
| Field | Type | Description |
|---|---|---|
ipv | Integer | IPV. Number of times a user clicks a result on the search results page. |
ipvUv | Integer | Number of users who clicked a result on the search results page. |
ipvPerUser | Float | Average IPV per user. Calculated as total IPV / total UV. |
ipvUvPerUv | Integer | View-to-click. |
ipvUvPerExposuresCount | Integer | Exposure-to-click. |
ctr | Float | CTR. Calculated as IPV / PV. Measures the ratio of result clicks to search page views. |
ctrTop3 | Float | CTR of the top 3 results. |
ctrTop5 | Float | CTR of the top 5 results. |
ctrTop10 | Float | CTR of the top 10 results. |
zeroHitRate | Float | Zero-hit rate. Percentage of searches that returned no results. |
fewHitRate | Float | Low-hit rate. Percentage of searches that returned fewer results than a configured threshold. |
commentCount | Integer | Number of comments submitted on items from search results. |
collectCount | Integer | Number of times items from search results were saved to a collection. |
cartCount | Integer | Number of times items from search results were added to a cart. |
likeCount | Integer | Number of likes on items from search results. |
commentRate | Float | Comment conversion rate. |
collectRate | Float | Collection conversion rate. |
cartRate | Float | Add-to-cart conversion rate. |
likeRate | Float | Like conversion rate. |
pvCtr | Float | Number of item clicks on the search results page / number of search PV. |
uvCtr | Float | UV of clicks / UV of exposures. |
itemCtr | Float | Number of item clicks on the search results page / total PV of item exposures on the search results page. |
top5PvCtr | Float | CTR of the top 5 results. |
QUERY_ANALYSIS metrics
| Field | Type | Description |
|---|---|---|
wordsTopPv | String | High-frequency words of the day. The queries with the highest search PV. |
wordsFewHit | String | Low-hit words of the day. Queries that returned few results, including the search PV and result count for each query. |
wordsTopPvLowCtr | String | High-frequency words with low CTR on the current day. Identifies popular queries where users rarely click the results shown. |
wordsZeroHit | String | Zero-hit words of the day. Queries that returned no results, including the search PV for each query. A long list here signals gaps in your index or a need for synonym rules. |
wordsTopPvRise | String | Fastest-rising words. Queries with the largest increase in search PV compared to the previous period. |
wordsTopPvDecline | String | Fastest-declining words. Queries with the largest decrease in search PV compared to the previous period. |
USER_ANALYSIS metrics
| Field | Type | Description |
|---|---|---|
twoDaysRate | Float | Next-day retention rate. Percentage of users who returned to search again on the following day. |
noClickRatio | Float | Bounce rate. Percentage of search sessions with no clicks on any result. |
DEAL transaction metrics
| Field | Type | Description |
|---|---|---|
gmv | Integer | Gross Merchandise Volume (GMV) from search guidance. Total transaction amount directly attributed to search. |
buyUv | Integer | UV of purchases from search guidance. Number of unique buyers who were guided by search, submitted an order, and completed payment. |
BuyUvPerUv | Float | Order conversion rate. Calculated as purchase UV / total UV. Measures the percentage of searching users who complete a purchase. |
clickLeadBuy | Float | Click-to-purchase conversion rate. Calculated as purchase UV / IPV UV. Measures the percentage of users who clicked a search result and then completed a purchase. |
Algorithm model statistical reports
CORE metrics
| Field | Type | Description |
|---|---|---|
pv | Integer | Search PV. Total number of search page views. |
uv | Integer | Search UV. Total number of unique visitors who performed a search. |
ctr | Float | CTR. Calculated as IPV / PV. Measures the ratio of result clicks to search page views. |
ipv | Integer | IPV. Number of times a user clicks a result on the search results page. |
ipvUv | Integer | Number of users who clicked a result on the search results page. |
errTimes | Integer | Number of failed requests. |
GUIDE_SEARCH search guidance metrics
| Field | Type | Description |
|---|---|---|
leadPv | Integer | Search guidance PV. Number of search page views that involved search guidance. |
leadUv | Integer | Search guidance UV. Number of unique users whose searches involved search guidance. |
leadPvRate | Float | Percentage of search guidance PV. Calculated as search guidance PV / total PV. |
leadUvRate | Float | Percentage of search guidance UV. Calculated as search guidance UV / total UV. |
leadZeroHitRate | Float | Zero-hit rate for search guidance. Percentage of search guidance queries that returned no results. |
leadCtr | Float | Search guidance PV-CTR. Click-through rate for searches that involved search guidance. |
SORT sorting metrics
| Field | Type | Description |
|---|---|---|
top1Ctr | Float | Top 1 PV-CTR. Click-through rate of the first result position. |
top3Ctr | Float | Top 3 PV-CTR. Click-through rate of the top 3 result positions. |
top5Ctr | Float | Top 5 PV-CTR. Click-through rate of the top 5 result positions. |
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