SEO page diagnosis
SEO Page Diagnosis checks the indexing, structure, content, and technical performance of your website in search engines, and generates optimization suggestions to help improve your search traffic. This topic describes how to submit your website for indexing, complete site verification, and configure the sitemap and robots.txt. It also explains how to start a diagnosis and read the diagnostic report.
SEO Page Diagnosis is available through two entry points:
Basic configuration: Log on to Wanxiaozhi, click Open Application, and choose Marketing > SEO Page Configuration in the left-side navigation pane to complete site verification and configure the sitemap and robots.txt.
Diagnose your website: Log on to Wanxiaozhi, and choose Marketing > SEO Page Diagnosis in the left-side navigation pane to open the diagnosis page. Click Start Diagnosis to diagnose an application that you select or a website URL that you enter. You can then view the diagnostic report and the diagnosis history.
Prerequisites
Before you configure the basic settings or run a diagnosis, make sure that you meet the following requirements:
You have created and published a website application by using Wanxiaozhi.
Your website has been bound to a custom domain name.
The Trial edition does not support SEO Page Diagnosis. Upgrade to a higher edition.
SEO Page Diagnosis checks the content that is published online. Unpublished content cannot be diagnosed.
Billing
SEO Page Diagnosis consumes Inspiration Credits.
Basic configuration
Open the application editor, choose Marketing > SEO Page Configuration in the left-side navigation pane, and then select Site Verification, Sitemap, or Robots in the left-side sub-navigation pane.
Site verification
Site verification proves to search engines that you own the domain name bound to the current application. After verification, you can view the indexing status and statistics for the domain name in the corresponding search engine console. The following platforms are supported: Baidu (Baidu Search Resource Platform), Bing (Bing Webmaster Tools), and Google (Google Search Console).
On the Wanxiaozhi Site Verification page, select a target platform and complete the configuration as prompted.
Baidu site verification
Log on to the Baidu Search Resource Platform, choose User Center > Site Management, click Add Website, and enter the website domain name and site properties.
In the website verification step, select File Verification and download the verification file to your local computer.
Return to the Wanxiaozhi Site Verification page and upload the downloaded verification file.
Obtain the API Submission URL from the Baidu Search Resource Platform, return to Wanxiaozhi, paste the URL, and then submit it.
Verification success indicator: After the verification file is submitted, the site is shown as verified in Site Management on the Baidu Search Resource Platform, and the Wanxiaozhi page indicates that verification succeeded.
Bing site verification
Open Bing Webmaster Tools and click Add Website. For the verification method, select XML File and download the file to your local computer.
Return to the Wanxiaozhi Site Verification page and upload the XML file to verify the domain name.
Obtain the API Key from Bing Webmaster Tools, return to Wanxiaozhi, paste the key, and then submit it.
Verification success indicator: After the XML file is uploaded, the site is shown as verified in Bing Webmaster Tools, and the Wanxiaozhi page indicates that verification succeeded.
Google site verification
Google uses OAuth account authorization, so you do not need to upload a verification file manually.
On the Wanxiaozhi Site Verification page, click Submit. The system automatically redirects you to the Google sign-in page.
Complete Google account authorization on the page that appears.
After authorization succeeds, go to Google Search Console and add the corresponding website property. The system then automatically completes website verification.
Verification success indicator: After authorization succeeds, the website property is shown as verified in Google Search Console, and the Wanxiaozhi page indicates that verification succeeded.
Indexing timeline: After you submit your website for indexing, indexing usually takes 1 to 4 weeks. You need to submit your website only once, because the system keeps the submission synchronized. When your website content changes, the system continues to submit the new pages to search engines.
Sitemap
A sitemap is an index file that describes the structure of your website. Submitting a sitemap helps search engines crawl public webpages, such as the homepage, article lists, and product details, more quickly and completely.
Automatic generation and updates: The system extracts all indexable URLs across your website and generates a
sitemap.xmlfile. After you add or modify pages, the system automatically updates the file content in the next generation cycle.Preview file: Click Preview to view the content of the active
sitemap.xmlfile as code.Manual upload: You can upload a sitemap file manually. A manually uploaded file overwrites the sitemap file that the system automatically generates. After you delete the manually uploaded file, the system-generated sitemap is used again by default.
robots.txt
robots.txt is a communication protocol between your website, search engines, and AI. It tells crawlers which pages they can crawl and which pages they must not access. Correct configuration is critical to SEO indexing.
Automatic generation: When you publish your website, the system automatically generates
robots.txt. No manual configuration is required.Custom rules: To adjust crawler rules, click Customize and enter standard robots.txt syntax, such as
User-agent,Disallow, andAllowrules, in the dialog box. If you leave the custom content blank, the system-generatedrobots.txtremains active online.Save and apply: After you finish editing, click Save. The changes take effect after you republish the website. Open
{domain}/robots.txtin a browser to verify the result.Indexing recommendation: If you want your website content to be cited by AI services such as ChatGPT and Copilot, explicitly allow mainstream AI crawlers, such as
GPTBot,CCBot, andGoogle-Extended, in your customrobots.txtrules. Avoid adding these crawlers to the blocklist by mistake.
Diagnose your website
SEO Page Diagnosis produces a diagnostic report that scores your website, lists the issues to resolve, and provides suggestions for fixing them.
Start a diagnosis
Log on to Wanxiaozhi, and choose Marketing > SEO Page Diagnosis in the left-side navigation pane to open the diagnosis page. Alternatively, open the application editor and choose Marketing > SEO Page Diagnosis in the left-side navigation pane to open the same page.
Click Start Diagnosis, and then select your Wanxiaozhi application or enter a website URL. If you select an application, the system uses the domain name bound to that application as the diagnosis target.
Wait for the diagnosis to complete, which takes approximately 10 minutes. After you submit the task, you can leave the current page. The system continues running in the background and automatically displays the latest progress when you return. When the diagnosis is complete, the system generates the diagnostic report.
View the diagnostic report
The diagnostic report contains the following sections:
Overall score and grade: The report shows the current SEO health of your website, including the overall score (N/100), the grade, and the total number of issues to resolve. This summary helps you quickly understand the optimization workload.
Scores for the four dimensions: The report breaks down the overall score into content quality, indexability, crawlability, and page elements to help you identify weaknesses. Content quality assesses the richness and relevance of text content. Indexability assesses how easily search engines can discover and index pages. Crawlability assesses how smoothly crawlers can access the server and whether technical obstacles exist. Page elements assess basic standards, such as image
altattributes and link validity.Detailed diagnostic list: The Detailed Diagnosis area displays a list of specific issues by category, such as page experience, content quality, and site architecture. Click the + icon on the right to expand an item and view the error cause and the optimization suggestion.
Depending on the nature of an issue, SEO Page Diagnosis provides one of the following solutions:
Text guidance: For issues that involve business decisions or asset uploads, the system provides explicit text guidance, such as “Add images and videos.”
Follow the guidance to adjust the corresponding page manually.
Optimize with AI: For technical issues such as code modifications, copy optimization, data corrections, content improvement, or factual completeness, the system provides an AI-generated fix.
Click Optimize with AI. The system sends the detailed description of the current issue to AI as an instruction, and AI automatically generates code changes or optimized copy.
Open Content Creation: For issues such as missing website content, insufficient topic coverage, or missing analysis of specific products, the system redirects you to the Content Creation module.
Click Open Content Creation. Based on the diagnostic suggestion, describe your requirements in the dialog box, and the corresponding Content Creation feature generates new articles or webpage content.
View diagnosis history
On the SEO Page Diagnosis page, click View SEO Diagnosis History.
View the historical diagnosis records in the record list. Each record displays the diagnosed URL, the diagnosis status, the score, and the diagnosis time.
Click View Details to open the corresponding diagnostic report.
After a major revision to your website or a batch content update, click Run Diagnosis Again to run a diagnosis for the same URL and obtain an updated diagnostic report.
Before you run the diagnosis again, make sure that the website changes are published.
FAQ
Which types of pages are not included in the sitemap?
To protect the overall SEO quality of your website and prevent search engines from crawling invalid content, the system automatically excludes the following types of pages from the sitemap: unpublished draft pages, deleted pages, and pages that are manually marked as non-indexable in advanced page settings.
Does robots.txt require manual configuration?
No. The system automatically generates
robots.txtwhen you publish the website. To adjust crawler rules, click Customize to edit them, save the changes, and republish the website for the changes to take effect.What is the difference between SEO Page Diagnosis and GEO Brand Diagnosis?
SEO Page Diagnosis targets search engines. It checks the indexing, structure, content, and technical performance of your website to help improve search rankings. GEO Brand Diagnosis targets AI. It checks brand mention rates and citations in AI answers to help improve brand visibility in AI. For more information about GEO Brand Diagnosis, see GEO Brand Diagnosis.