An event describes a user's interaction with your app, such as tapping a registration button, adding an item to a shopping cart, or completing a payment. It captures what a user did, at what time, and where in the app.
Custom analysis is based on a real-time, multi-dimensional analysis of user events captured through client-side data tracking. Before performing custom analysis, you must configure event metadata to associate the metrics you want to analyze.
Create an event
Follow these steps:
-
Log on to the mPaaS console. From the left navigation pane, navigate to mobile analysis > custom analysis > event and attribute configuration. Then, click the Event tab to open the event list.
-
Click New Event. On the Event Configuration page, enter the basic information for the event and click Next.
-
event name: Enter a name for the new event.
-
event ID: Required. This ID must correspond to the
seedIDparameter for Android or theseedparameter for iOS in your client-side data tracking implementation. For more information, see Android custom event tracking seedID parameter or iOS custom event tracking seed parameter. -
display status: Controls whether this event appears in the event analysis list. Selecting Do not display hides it.
-
-
Associate attributes. Click Select Associated Attributes. In the dialog box, select the attributes to associate with the event, and then click OK.
NoteAll platform-predefined attributes are added automatically. No action is required.
-
Review the attribute information and click Submit to create the event.
After the event is created, it appears in the event list. Once data is reported for the event, it becomes available on the event analysis page.
Manage events
On the event list page, you can perform the following actions:
-
Change display status: Toggle the switch to show or hide the event.
-
View event details: Click an event name to view its details, including its basic information and associated attributes.
-
Edit event information: Click an event name to open its details page, where you can modify the event name and add or remove associated attributes.
-
Delete an event: In the Operationcolumn, click Delete and confirm the deletion.
Next steps
-
On the event analysis tab, add event analysis.
-
On the funnel analysis tab, add a funnel.